At times, it can feel as if technology has infiltrated every last inch of our lives. In the waste industry however, this isn’t the case. Illegal dumping, environmental pollution, and even human lives have all been at the mercy of antiquated and poorly-designed systems
Wastebits is a web-based platform that streamlines the management of waste for those who generate waste, service providers, and waste treatment facilities.
Wastebits suffered from an unfocused experience and lacked a clear value proposition. Analytics showed high abandonment rates throughout the experience.
We needed to focus the experience and make the on-boarding seamless in a way that leads directly in to a lasting relationship.